Founded in 2016 as Iron Fist Marketing Consultants, with a primary focus on analytical Marketing solutions. In 2020, Iron Fist Consultants was launched to broaden the initial scope of services to include consultive insights and support in Operations, Training, and Human Resources, developing comprehensive proprietary business analytical solutions for each.
Founder and Managing Partner
Stan brings over a decade of experience in consulting independent and multilocation automotive aftermarket repair operators to develop, execute, and improve customer acquisition and retention strategies. With over 30 years of experience in sales leadership and business operations, he has been established as a content expert in sales, staff development, marketing, business analytics, Standard Operating Procedures (SOP’s), data integration, and interpretation. With a real passion for identifying the appropriate KPIs and guiding our clients to achieve their marketing, sales operations, and revenue goals. Stan enjoys RVing with his wife, fly fishing, cycling, boating, and spending time with his children and grandchildren.
Eric L. Renninger
Partner and COO
Senior Operations Consultants
Director of Systems Integration
For over 20 years, Andy has been driving systems strategy and database architecture design. His insight and leadership allow Iron Fist to fuse multiple disciplines and strategically apply technological solutions to meet real-world business needs. Andy holds an MBA in Information Systems and a Bachelor’s degree in Economics from Appalachian State University. Andy resides in Charlotte, NC, with his wife and children.